How it all started ...

Holidays. A magic word that encapsulates the excitement of embarking on a new journey, tasting different culinary delights and gaining meaningful insights into a different culture. Pure joy! 

However, it inevitably also requires careful planning and mindful packing. While I happily managed my share of travel responsibilities, my one gripe always was packing my swimsuit.

Read About Us
  • Design

    We design our pieces with intention.

    We believe holidays should feel effortless, not stressful, and that includes what you pack. Our pieces are crafted to elevate your holiday wardrobe with flattering silhouettes, timeless colour palettes, and a design philosophy that puts comfort, confidence, and coverage first.

    This isn’t trend-chasing. It's style that stays.

  • Fabrics

    We don’t cut corners, especially when it comes to fabric.
    After over two years of research and testing, we landed on a swimwear fabric that checks every box: luxe feel, high performance, and sustainably made. It holds up beautifully to salt, sand, and sun, while staying soft on the skin and kind to the planet.

  • Manufacturing

    Every piece is created with care and made to last.
    Our designs are developed in Dubai and brought to life in small batches by trusted local partners in the UAE. From sourcing to stitching, we prioritise ethical practices, sustainability, and quality over mass production.

    Because when it comes to craftsmanship, less really is more.

Elevating femininity with every stroke of design, we capture the essence of modesty and beauty in every garment.